We teamed up with Fórsa and Breast Cancer Ireland to officially launch a two-year breast health awareness and education programme at Fórsa HQ, Nerney’s Court, Dublin.
The programme, which began on a trial basis in July 2025, will now be rolled out to Fórsa workplaces nationwide in a phased regional approach. Delivered by Breast Cancer Ireland’s Outreach Coordinator and breast cancer survivor, Juliette O’Connell, the initiative will provide 88,000 Fórsa members with complimentary practical, engaging presentations on breast health, and the importance of early detection, along with information on the 8 signs and symptoms of breast cancer to be aware of.
Juliette, herself a breast cancer survivor, with lived experience of the disease, will travel to Fórsa workplaces across Ireland in a distinctive pink Breast Cancer Ireland branded car to deliver these education and awareness sessions in person, whilst Fórsa members can also access presentations online. Sessions can be arranged at any time during the working day, making the programme as accessible, as possible, to all programme participants.
This initiative is being delivered to Fórsa members in partnership with our longstanding partner Breast Cancer Ireland, making vital health education available directly to union members.
Clodagh Ruddy, speaking on behalf of Cornmarket Group Financial Services Ltd., said at the launch “Early detection of breast cancer can save lives and the programme’s main focus is about driving awareness. The effect of this programme in the short and longer term will be hugely significant and has the potential to really make a difference to the lives of Fórsa members and their colleagues. Cornmarket is proud to partner with Breast Cancer Ireland and Forsa on this important new initiative, and to build on our existing relationship with Ireland’s leading breast cancer charity”
Aisling Hurley, CEO of Breast Cancer Ireland, added:
“We’re delighted to partner with Cornmarket Group Financial Services and Fórsa to extend the reach of our breast health awareness programme nationwide. We are ever so grateful for this support of the work that we do. Juliette’s personal experience and expertise help bring the importance of early detection to life, empowering people with the knowledge to take action. Together, we can improve survival rates and support research that changes outcomes for future generations – and indeed become the generation that ends breast cancer once and for all”
Julie Flood, Fórsa Senior Vice President added “We at Fórsa are delighted and proud to launch our breast cancer awareness campaign in conjunction with Breast Cancer Ireland and Cornmarket. Raising awareness in workplaces is an extremely important step in assisting early detection and in turn, saving lives. Our campaign will educate our members about risk factors and symptoms, encourage self-examination, promote regular screenings and help to dispel myths about breast cancer. Breast cancer is the second most common factor affecting women. Statistics show one in seven women in Ireland will be diagnosed with breast cancer in their lifetime.”
Fórsa members who wish to arrange a presentation in their workplace can do so by emailing forsa@bciresearch.ie